Legal
Privacy Policy
Last updated: November 1, 2026
Who this is
Horizon Health Advisors is an agency of licensed health insurance advisors. Reach us at (850) 666-3862 or hello@horizonhealthadvisors.net.
What we collect
Things you type in
The price tool runs in your browser. The age, ZIP code and household you enter to see prices are not sent anywhere unless you request coverage. If you do, we receive your name, phone number, email address if you gave one, and your answers: who the coverage is for, the ages, your ZIP code and the tier and estimate you chose.
How you found us
If you arrived from an ad or a tagged link, we record which one (campaign, ad and source tags), the page you landed on and the site that referred you. This is kept with your request so we know which ads work.
Things your browser sends
Our host records ordinary server logs: IP address, browser type, which pages were requested and when.
What we never ask for here
Health records, medical conditions, Social Security numbers or financial account details. If a plan application later needs them, the carrier collects them through its own secure process.
Why we collect it
So a licensed advisor can contact you about coverage, and so we can measure which of our ads bring people who want help. We don't sell leads or trade contact lists.
Who else touches it
- Netlify hosts the site and receives requests before they reach us.
- Zenith XRM, our customer records system, stores your request. Each request is assigned to one licensed Horizon advisor, who follows up.
- Meta (Facebook and Instagram) receives advertising measurement signals, from the Meta Pixel in your browser and from our server through Meta's Conversions API: the pages you view, the steps of the price tool you reach and, when you request coverage, a Lead event with your email and phone number in hashed (scrambled, one-way) form. Meta never receives your ages, ZIP code, household, plan choice or any health information from us.
- Cloudflare Turnstile checks that a request comes from a person, not a bot.
- Google Fonts serves the typefaces. Loading a font sends your IP address to Google's servers.
Beyond those, information is shared only with insurance carriers and their underwriting partners when you and your advisor work on an application, and only what that application requires.
Platforms we use to contact you
- Ringy CRM: calls, texts and emails.
- Zenith XRM: calls, texts, iMessages and emails.
Cookies
| Cookie | What it does | Kept |
|---|---|---|
| hz_attr | Which ad, campaign or link brought you, your landing page and referrer. | 90 days |
| _fbp, _fbc | Meta's advertising measurement identifiers. | 90 days |
| zh_v, zh_s | Count visits and the pages read on this site, for our own analytics. Not set once you opt out. | 13 months, 30 minutes |
| hz_cookie_ok, hz_optout | Remember the cookie notice and your opt-out choice. | 1 year |
Meta's own script may set further cookies under Meta's privacy policy.
Do Not Sell or Share My Personal Information
Sending advertising signals to Meta can count as "sharing" under California law. You can opt out here, with Opt out on the cookie notice or Your privacy choices in the footer, and we honor your browser's Global Privacy Control signal. Once you opt out, the pixel does not load and our server sends nothing to Meta about your request.
We do not sell your personal information. No sale of contact data to other agents or lead buyers.
How long we keep it
Requests are kept as long as we may reasonably need them to serve you or to meet insurance record-keeping rules. If you're not a client and ask us to delete your information, we'll delete it.
Your choices
- Stop the texts. Reply STOP to any message. See the SMS Terms.
- Stop the calls. Tell us, in any form, and we'll stop.
- See it, correct it, or delete it. Email or call and ask. We'll confirm who you are and then do it.
Depending on where you live, state law may give you rights to access, correct, delete or limit the use of your information. Ask and we'll honor them.
Children
This site is meant for adults shopping for coverage. We don't knowingly collect information from anyone under 13.
Security
The site is served over HTTPS, requests are encrypted in transit, and the request form is protected against automated scraping and abuse.
Changes
If this policy changes, the date at the top changes with it.
This website is not a government website and is not affiliated with or endorsed by any government agency, the Health Insurance Marketplace, or the Centers for Medicare & Medicaid Services.